This extraordinary event, which started as a sort of joke and almost by accident, today gathers journalists from all over the world, managers but especially the Scuderia Ferrari and Ducati MotoGP the drivers and riders with their respective wives and companions. To tell the story of these rather special 'white weeks', during which just about everything happens, is the expert eye of Ercole Colombo, one of the most celebrated Formula 1 photographers, as well as some of the most prestigious motor sport journalists. Vrooom is the chance to get to know the stars of Formula 1 and MotoGP from close-up but far away from the circuits, almost as private people.