The purpose of this book is to provide an introduction to the practice of visualization for an educated, but non-technical, audience. The majority of visualization books are targeted towards future visualization designers and not potential users. Many core visualization techniques are available to users in over-the-counter software packages, however technical language, extensive graphical user interfaces, and non-intuitive workflows make these tools inaccessible to everyday users. Visualization is a powerful tool for understanding data and communicating ideas, and this book will empower those looking to begin utilizing those powerful data analysis and exploration techniques.