Data storage design, and awareness of how data needs to be utilized within an organization, is of prime importance in ensuring that company data systems work efficiently. Beginning Data Modeling will lead you step by step through the process of developing an effective logical data model for your relational database model. No previous data modeling experience is required. If you need to know how to capture the information needs of a business system in a relational database model, but dont know where to start, then this is the book for you.