The third edition of this market leading textbook covers the foundations of entrepreneurship and entrepreneurial growth for the Asia-Pacific entrepreneur. The text emphasises the development of a business idea with the major theme of ?Environmental Entrepreneurship?. Alongside a strong theoretical framework, the authors have included a wealth of experiential learning methodology.

As well as the unparalleled instructor and student resources, what sets this text apart from all others in this discipline ? is the thorough treatment of topical themes of sustainability, ethical and social responsibility, and experiential learning.