Nearly 14 percent of working age Americans are either starting or running a business. 50 percent of those businesses will fail in five years or decline over 70 percent after ten years. Starting a company is no walk in the park—it takes confidence and heart, but most of all, it takes planning and understanding what exactly your business needs to succeed in its niche. The worst thing you can do when taking that leap to start a business is leaping “without a parachute.” Dr. Sterling L. Carter and Stephen Levi Carter, MBA, know this all too well, and in Double Your Success, they share their decades of experience and knowledge so that you can plan how to build your business every step of the way.