Ulkomaiset kirjat, Business & Economics, Marketing, General

B2B Brand Management : Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence

Kotler, Philip; Pfoertsch, Waldemar
Springer
2025
Kovakantinen kirja

35,10 €

Marketing Communications: A European Perspective

De Pelsmacker, Patrick; Geuens, Maggie; Van den Bergh, Joeri; Roose, Gudrun
Pearson Education Limited
2025
Pehmeäkantinen kirja

77,40 €

Business Marketing Management: B2B

Hutt, Michael D.; Speh, Thomas W.; Hoffman, Douglas
CENGAGE LEARNING
2023
Pehmeäkantinen kirja

392,40 €

Brands in the Age of AI

Kingsley, Mark
Quarto Publishing Group USA Inc
2025
Kovakantinen kirja

29,90 €

Software as a Product - Bridging the Gap Between Technology and Product Development

Hartmann, Steffen
Pearson Education (US)
2026
Pehmeäkantinen kirja

44,10 €

Rational Madness - The Essence of Brand Storytelling

Kalliala, Juuso
Business Expert Press
2025
Pehmeäkantinen kirja

39,90 €

Marketing - The Basics

Moore, Karl; Pareek, Niketh; Parent, Marie; Furuya, Misako
Taylor & Francis Ltd
2026
Pehmeäkantinen kirja

25,90 €

Designing Brand Identity - A Comprehensive Guide to the World of Brands and Branding

Wheeler, Alina; Meyerson, Rob
John Wiley & Sons Inc
2024
Kovakantinen kirja

42,90 €

This Is Strategy

Godin, Seth
Simon + Schuster UK
2024
Pehmeäkantinen kirja

17,40 €

Marketing 6.0 - The Future Is Immersive

Kotler, Philip; Kartajaya, Hermawan; Setiawan, Iwan
John Wiley & Sons Inc
2023
Kovakantinen kirja

23,20 €

Story Business - Why Stories Rule the World and How They Can Reinvent Your Business

McMahon, Gavin
Otterpine
2025
Pehmeäkantinen kirja

54,60 €

Young Consumer Behaviour - A Research Companion

Gbadamosi, Ayantunji
Taylor & Francis Ltd
2017
Pehmeäkantinen kirja

53,80 €

This is Marketing - You Can’t Be Seen Until You Learn To See

Godin, Seth
Penguin Books Ltd
2018
Pehmeäkantinen kirja

19,90 €

Brand Portfolio Strategy

Aaker, David A
Free Press
2020
Pehmeäkantinen kirja

24,90 €

Marketing Communications

Fill, Chris; Turnbull, Sarah
Pearson Education Limited
2023
Pehmeäkantinen kirja

105,10 €

Brand Storytelling - Integrated Marketing Communications for the Digital Media Landscape

Quesenberry, Keith A.; Coolsen, Michael K.
Bloomsbury Publishing Plc
2023
Pehmeäkantinen kirja

31,40 €

Personalized

Abraham, Mark; Edelman, David C
Harvard Business Review Press
2024
Kovakantinen kirja

34,90 €

Rebrand Right - How to refresh your brand and marketing to grow your business

Fairley, Rachel; Robb, Sarah
Practical Inspiration Publishing
2025
Pehmeäkantinen kirja

31,90 €

In One Word : The Power of Razor-sharp Brand Positioning to Lower Costs and Improve Results

Behnke, Michael
Springer
2025
Pehmeäkantinen kirja

30,80 €

Managing Brand Equity

Aaker, David A
Free Press
1991
Kovakantinen kirja

62,90 €

Ulkomaiset kirjat, Business & Economics, Marketing, General | Akateeminen Kirjakauppa